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Adidas Courts Teen Hoopsters With ‘Adventures in Dickland’ — Getting Back in the Game, New Management, Team One Bow B-ball Shoe With Frenetic Sportscaster Dick Vitale <b>By Kathy Tyre</b><br clear="none"/><br clear="none"/>PORTLAND, ORE. – Adidas America

Brand Marketing

The effort is the first from Adidas’ new U.S. management team led by former Nike executives Rob Strasser and Peter Moore, as well as from Team One/El Segundo, Calif., which […]

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Saatchi & Saatchi Lays Off 8 Staffers

Brand Marketing

TORRANCE, CALIF. – Saatchi & Saatchi/Pacific laid off eight of its 278 employees to offset a lighter commercial production schedule from Toyota Motor Co. and the downturn in the business […]

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PHONE IN THAT AD

Brand Marketing

A San Francisco firm has developed a way to get ads to radio stations when it absolutely positively has to be there faster than the Fed Ex man can deliver […]

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Baxter Stone Gets New Shot At Horizons <b>By Kathy Tyre</b><br clear="none"/><br clear="none"/>CYPRESS, CALIF. – Executives at Secure Horizons who gave Baxter Stone the boot on the $3.6-million California portion of their account in May have invited the S

Brand Marketing

The development would seem to fit with the news that Secure Horizons has pulled a just-released campaign created by Stein Robaire and replaced it with an old Baxter ad. SRH […]

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ONWARD AND UPWARD

Brand Marketing

Denise Crandall has left Team One Advertising/El Segundo for the comfort of home, where she hopes to build a thriving freelance business. Crandall said she is currently working on a […]

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Philips Looks Nationwide for New Agency

Brand Marketing

NEW YORK – Geographical location won’t be an issue in the agency search for Philips Consumer Electronics’ estimated $25-million account, which is leaving Backer Spielvogel Bates after seven years.‘We are […]