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DART Will Select New Agency Partner From 5 Contenders

Brand Marketing

Marketing officials with Dallas Area Rapid Transit (DART) have heard presentations from five agencies for their $1.5 million advertising account and will recommend a new shop at the Oct. 27 […]

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Preventative Measures

Brand Marketing

Lawrence & Mayo explores what happens to businesses with untrained employees in its new campaign for Santa Ana, Calif.-based New Horizons Computer Learning Centers. One print ad (shown here), which […]

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New Campaigns

Brand Marketing

Client: Standard & Poor’s, New York Agency: Holland Mark Martin Edmund, Boston Executive Creative Director: Bob Minihan Art Director: John Vient Copywriter: Jamie Klim In a trio of print ads […]

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Pop Goes The Leader

Brand Marketing

Weiss, Whitten, Stagliano’s new ad campaign for The Economist captures the cheeky sensibility of the global weekly. TV, outdoor and print ads mix news photos with pithy copy and an […]

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Power Brokers

Brand Marketing

The 50 most powerful women in American business are profiled in Fortune magazine’s Oct. 12 issue, which hits newsstands today, and among those featured are two figures from the ad […]

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Mitsubishi Re-Evaluates

Brand Marketing

SRI Will Conduct Assessment Of All Marketing NEW YORK–Mitsubishi Motor Sales of America has tapped Select Resources International to conduct a top-to-bottom evaluation of its estimated $300 million advertising and […]