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Kemper Insurance

Brand Marketing

Narrows Review List to 3 Shops CHICAGO–Kemper Insurance Companies has narrowed to three the list of agencies being considered for its $10-12 million advertising account. Still in the running are [...]

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IQ News: Homesteaders Invited

Brand Marketing

To TimeDance Party By JANIS MARA–TimeDance, an online invitations and activity planning service, today announced that it has added a new partner, Homestead, a homepage-building site, to its dance card. [...]

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JWT Promotes Gonyea to International Position

Brand Marketing

Move Is an Effort to Better Coordinate Global Efforts for Ford DETROIT–In response to an increasing emphasis on globalization from Ford, J. Walter Thompson has added to its international Ford [...]

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Money Matters

Brand Marketing

Arian, Lowe & Travis sees personal finance a little differently in a new print campaign for the Acorn Family of Funds. The ads come right out and say what people [...]

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Stalking Rupert

Brand Marketing

J. Walter Thompson’s Bob Merlotti found himself vacationing with some fast company earlier this month. While on a 10-day Asian tour, Merlotti twice ran into media magnate Rupert Murdoch. The [...]

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McCann Troy Scores Opel Win

Brand Marketing

Office’s Creative Chosen by GM for European Minivan Effort DETROIT–McCann-Erickson’s Troy, Mich., office was chosen to produce a campaign for the Opel Zafira compact minivan in Europe after a creative [...]