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OgilvyOne Expands Pitney Bowes Relationship

Brand Marketing

NEW YORK — Following a project to get mailing equipment maker Pitney Bowes through last fall’s Anthrax scare, WPP Group’s OgilvyOne, New York, has picked up an assignment to do […]

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McQuerter Group Execs Open Red Door

Brand Marketing

NEW YORK — Two former executives from McQuerterGroup, an advertising and public relations agency in San Diego, have launched Red Door Interactive. Reid Carr and Amy Carr start the Internet […]

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Cordiant Renegotiates with Banks

Brand Marketing

NEW YORK — Cordiant Communications Group is close to completing the renegotiation of its banking covenants meant to reflect the change in its operating performance. The London-based holding company said […]

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Allen & Gerritsen Cuts 5-10% of Staff

Brand Marketing

BOSTON — Allen & Gerritsen, the largest independently owned advertising agency in New England, unexpectedly dismissed at least a half-dozen staffers earlier this week.Andrew Graff, president of the shop in […]

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Reef Selects Juxt Interactive

Brand Marketing

SAN FRANCISCO — Juxt Interactive has been tapped by beach sandal and footwear company Reef to handle its online advertising efforts, the interactive agency said Wednesday. Juxt, based in Newport […]

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Roche Taps Martin Interactive

Brand Marketing

NEW YORK — Martin Interactive has been selected by Roche Diagnostics to develop an online newsletter to promote the company’s Accu-Chek Web site. The newsletter will lead readers to the […]