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Not those iPods again

Creativity

It’s indisputable that Apple’s iPod is the accessory of the moment. Even here at AdFreak we’ve felt compelled to write about it twice in two days. But what, you may [...]

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Wanted: sponge-nappers

Creativity

Calling all cars: Be on the lookout for a 10-foot-tall inflatable sponge. Yellow. Last seen wearing square pants. We imagine just such a call blazed across police radios in Mt. [...]

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M-Line Entices Southerners to Go North

Brand Marketing

SAN FRANCISCO Local landmarks like the Transamerica Pyramid peek out of the fog in a new $2 million campaign entitled “Not in L.A.” for the San Francisco Convention and Visitors [...]

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Gymboree Enrolls ‘Playful, Strategic’ Hive

Brand Marketing

SAN FRANCISCO Gymboree Play & Music has hired The Hive Advertising to produce its 2004-05 consumer advertising and collateral, the agency said.There was no review, said Hive co-founder DeAnn Budney. [...]

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Web Notches Double-Digit Ad Gains

Brand Marketing

NEW YORK The Internet recorded the largest advertising gains of any medium in the first nine months of the year, according to the latest figures from TNS Media Intelligence/CMR, with [...]

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Chairman of BigBad Dies at 58

Brand Marketing

BOSTON Interactive agency BigBad said its chairman, Charles Lard, died on Nov. 24 following a long illness. He was 58.Lard began his career as an assistant treasurer of United Technologies, [...]