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Audi and The Onion’s Snapchat Super Bowl Goes for Quick Laughs

Performance Marketing

Audi's Super Bowl plans are extensive, including a 60-second spot and a social media war room on both coasts.

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Social Media Jobs: Mashable, Northeastern University, RSE Ventures

Performance Marketing

This week, Mashable is hiring a corporate communications manager, while Northeastern University needs a digital media producer. RSE Ventures is seeking a marketing and social media manager, and RF|Binder is [...]

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Biggest Stories of the Week

Performance Marketing

The 5 Most Socially Engaged Restaurant Brands Arby’s Uses Pharrell’s Wacky Hat to Get in on the Grammys Action 5 Tips to Remember AP Style Tricks Uber and the (Negligible) [...]

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Which Super Bowl Ads Generate The Most Buzz On Twitter? [INFOGRAPHIC]

Performance Marketing

It’s the Super Bowl this weekend which, for many major brands, fans and TV viewers, is one of the advertising milestones of the year. But which types of ads are [...]

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Facebook PR <i>Really</i> Wants Famous People to Post During the Super Bowl

Performance Marketing

OK: one last Super Bowl post before the big weekend, because this one provides us with a glimpse inside the Facebook PR team’s strategic manual. This morning Re/code posted on [...]

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Citing Growth, The DC Shuffles Senior Staff

Performance Marketing

The Daily Caller announced today that it was promoting from within to fill its top editorial spots. Vince Coglianese has been promoted from Managing Editor to Executive Editor. Former Associate [...]