Adweek Podcast: How Brands Turned to Social Media in 2020

In a year where all contact was digital, some marketers finally found their voice

Nathan Apodaca's TikTok video featuring Ocean Spray sparked countless homages. Nathan Apodaca on TikTok

If you felt more dialed into (and emotionally invested in) social media this year, that’s almost certainly because you didn’t have a whole lot of options in terms of where to find human interaction.

@griner David Griner is creative and innovation editor at Adweek and host of Adweek's podcast, "Yeah, That's Probably an Ad."