Endeavor Global Marketing Rebrands as 160over90 to Unify Offerings

President Ed Horne wants to give employees a "rallying cry"

160over90 text logo in blue
Endeavor Global Marketing has taken the name of a Philadelphia agency it acquired last year. 160over90
Headshot of Minda Smiley

Endeavor Global Marketing, the creative arm of holding company Endeavor, is taking on the name of the Philadelphia-based agency it acquired last year: 160over90.

@Minda_Smiley minda.smiley@adweek.com Minda Smiley is an agencies reporter at Adweek.