How Agencies Are Addressing Ageism
The advertising industry is making strides to become more diverse and inclusive, but older workers still feel sidelined
Some agencies are beginning to rethink their recruitment strategies to ensure older candidates get a fair shot.
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Key insights:
- Some agencies are retooling their recruitment strategies by not making assumptions.
- Organizations are offering previously unavailable opportunities to older candidates.
- Some believe real change won’t occur until marketers demand it.
Go through any agency’s doors, and more likely than not, you’ll see it’s awash in millennials and even Gen Z.
This story first appeared in the March 2, 2020, issue of Adweek magazine. Click here to subscribe.
