Paid Parental Leave Has Long Been an Issue at Agencies. Is the Industry at a Turning Point?

Companies are waking up to the challenges of balancing work and childcare, but gaps remain when it comes to policies

woman holding child while working at a computer
Some in the industry are hopeful people's experience during the pandemic will lead to permanent change. Getty Images

Bianca Reed is senior director of client development at Rain the Growth Agency, a shop that focuses on direct-to-consumer brands. She’s also a mom of four who’s spent the past five months working from home.

@Minda_Smiley minda.smiley@adweek.com Minda Smiley is an agencies reporter at Adweek.