Preston Kelly Begins Purple Reign as AOR for Prince’s Paisley Park

Minneapolis indie helps keep the artist's outsized legacy alive for fans

paisley park
Besides being a museum about Prince, Paisley Park is also a working production complex with a performance space. Paisley Park

Key insight:

Despite their genuine outward warmth and friendliness, Minnesotans are fiercely loyal to the natives who contributed to the state’s culture, especially after their deaths. In sports, for example, hockey icon Herb Brooks and Minnesota Twins star Kirby Puckett remain important fixtures.

@zanger Doug Zanger is a senior editor, agencies at Adweek, focusing on creativity and agencies.