Today’s Agencies Need a Wake Up Call on How to Address Parenting

Marketing often falls short of reality still

An illustration of a woman with a baby on her back trying to type on a laptop
Parents are a valuable bunch, both as employees and as people with rich perspectives. Getty Images
Headshot of Dria Barnes

In recent years, marketers have gotten on board with portraying the less-than-perfect parts of parenthood (also known as reality).

@driadebotton Dria Barnes is the general manager at Healthline Parenthood.
{"title":"Recommended","post_types":["post","page"],"channel":"parsely","lineup_id":"54851","since_qty":226,"since_time":"d","until_qty":1,"until_time":"m","q":"","num_posts":0,"vertical":"agencies"}