
Key insights:
- New leaders are trying to make decisions about agencies and people they’re not yet familiar with.
- Getting to know colleagues and clients via video can be difficult since it's harder to command attention.
- Goals and plans they arrived with are now being set aside to focus on more urgent matters.
Last month, Tracey Pattani left her role at Digitas to become CEO of BSSP, an independent agency across the San Francisco Bay in Sausilito, California.