What Marketing Will Miss by Going a Year Without Cannes

Frequent Cannes Lions attendees say the canceled festival is a vital hub of connection, collaboration and insight

Cannes Lions may be best known for its awards, but attendees say networking will be what's most missed. Cannes Lions

Key insights:

At his first Cannes Lions in 2003, Pancho Cassis was a 22-year-old creative from Chile just setting foot onto the global stage. “It was amazing,” he said. “It changes a lot about how you see the world, how you see advertising.”

@griner david.griner@adweek.com David Griner is creative and innovation editor at Adweek and host of Adweek's podcast, "Yeah, That's Probably an Ad."
@zanger doug.zanger@adweek.com Doug Zanger is a senior editor, agencies at Adweek, focusing on creativity and agencies.
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