Global digital agency Wunderman today announced the appointment of Helder Santo as president of its flagship New York office. Santo makes the move from R/GA where he most recently served as VP, group managing director.
Santo will head up strategic vision and overall direction while reporting to Seth Solomons, the company’s North American CEO. Santo has over 15 years of industry experience, including leadership roles at Digitas and mcgarrybowen. At R/GA, he oversaw a diverse portfolio of clients, including Samsung, Equinox, Johnson & Johnson, Mercedes-Benz and Shopify.
“Helder is a force of nature—he’s a strong advocate for supporting talent and delivering results for clients,” Solomons said in a statement. “He has proven time and again that he can think beyond an assignment to deliver what clients need, and we’re confident that his leadership will take our business to the next level. I’m thrilled he’ll bring his passion and energy to Wunderman.”
Santo said he is excited about the opportunity to define and develop what the industry really needs.
“Wunderman has fantastic people and a really solid offering that is rooted in bridging creativity, data and technology,” Santo said. “Clients can get a lot of value out of that, and I’m thrilled to have a role in shaping Wunderman New York’s ambitions for the future.”
Some of Wunderman’s recent endeavors include the creation of Wunderman Inside, which aims to bring concepts to clients more quickly and cheaply, and a campaign with charity Child Focus that brings attention to missing children in Belgium.
Santo replaces former president Jamie Gallo, who has held the position since 2014, and will begin in an official capacity on June 18.