Earn the right to talk about yourself and your organization at your sales meetings. Instead of wasting valuable pitch time talking about who you are, what you do, who you serve, and what you offer, get right to the point. (See tip #4.) If you pitch something so good, so exciting, so compelling, you’ll earn the right to talk about yourself. Wait for your prospect to ask those questions. If they’re not interested in your pitch, they certainly aren’t interested in you. If you pitch them something really exciting, your prospects will ask to learn more about you.
To learn more ways to rethink how you sell media, check out Reboot: Radically Transforming Media Sales on November 16th in New York City. In an immersive sales workshop Chief Media Alchemist Andrew Davis will challenge media salespeople to flip the script of their sales pitch. Use this special discount code REBOOT2015 to take $100 off registration or the group discount code REBOOT2015CO for $125 off registration.
Check out more Reboot Sales Tips:
Reboot Sales Tip #1: Stop creating presentations. Start crafting a pitch. (There’s a big difference.)
Reboot Sales Tip #2: Cut 70% of your presentation.
Reboot Sales Tip #3: Build anticipation for your pitch meeting
Reboot Sales Tip #4: Stop scheduling 1-hour pitch meetings. Schedule 30-minute meetings & only use 20.
Reboot Sales Tip #5: Consume your prospects content. All of it. Before you pitch anything.
Reboot Sales Tip #7: Make assumptions.
Reboot Sales Tip #8: No excuses.