27 Elite Ballet Dancers Performed Swan Lake in Their Bathtubs, and It’s Hypnotic

The video, shot by the performers, is part of BBC Arts' 'Culture in Quarantine'

The video, created for Arts Council England and BBC Arts, takes quarantine creativity to a new level. Arts Council England / BBC Arts

Makers and artists, as well as brands and their agencies, are proving every day that creativity can survive, and even thrive, during lockdown.

@TLStanleyLA terry.stanley@adweek.com T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, meat alternatives, pop culture, challenger brands and creativity.