7 Social Platforms Where Gen Z Is Most Likely to Be Found Hanging Out

Brands looking to target this audience might have luck in any of these spaces

Savvy brands will keep an eye on the most popular apps that younger generations are perusing. Unfold, Lomotif, Genies, Discord, Triller

By Jordan Praitano

October 1, 2020

Wondering where your brand should go next in the vast sea of social media platforms? Have a look at where Gen Z is hanging out.

Jordan Praitano

As Community Coordinator, Jordan focuses on connecting, engaging and growing Adweek’s brand community in meaningful ways. She’s also a contributor for Adweek’s Inside the Brand series, especially Gen ZEOs.