7 Strategies to Drive Business Growth Through Digital Experience Innovation

Pieces of advice gleaned from leading CMOs

Woman holding a coffee mug; Man in suit behind the woman; Seven intertwined colorful hands; Blue background
Creating an interconnected web across the industry. Illustration: Trent Joaquin; Sources: Getty Images

Disruptive technologies are accelerating and reshaping the evolution of markets while also influencing customer behaviors and expectations. New technologies are empowering customers to research and shop differently. These same technologies are also presenting marketers with the ability to transform the role of marketing to become a growth engine for the business.

@briansolis Brian Solis is global innovation evangelist at Salesforce, a digital anthropologist and a best-selling author.