Adweek Daily Brief: Snapchat’s Plans to Conquer Ad World

Heineken's global CMO, a candidate for Twitter's CEO, more

Headshot of Katie Richards

New on Adweek:

Evan Spiegel takes Cannes

The 25-year-old Snapchat CEO will make his first trip to the Cannes Lions International Festival of Creativity this year, and he spoke to Adweek about his plans and why he's a little nervous.

Weird fast-food digital stunts

Take a look at five weird yet effective digital stunts fast-food chains have used to boost sales and awareness, from Pizza Hut's movie-projecting box to Burger King's emoji app.

A candidate for next Twitter CEO

The media world is buzzing about Twitter revenue chief Adam Bain, saying he could be an ideal candidate to take over as CEO once Dick Costolo steps down. 

Catching up with Heineken's CMO ahead of Cannes

Heineken USA's CMO Nuno Teles spoke to Adweek about Heineken's two Marketer of the Year awards in the past decade, connecting with consumers and more. 

20 campaigns that will score Lions this year

Adweek partnered with Leo Burnett for an annual preview of 20 campaigns from the past year that are likely to win Lions in Cannes. 

Around the Web:

Jurassic World's $511.8 million record-breaking weekend

The new Jurassic World film broke global box office records, becoming the first movie to make more than $500 million in one weekend. (Entertainment Weekly) 

Venture capital running low for ad tech

Ad tech comapnies, especially those that have failed to take off over the years, have hit hard times, with vetnure funding beggning to run dry. (The Wall Street Journal) 

Twitter works to please its advertisers

Following news that Twitter's CEO would step down, advertisiers are hoping that the management change will spark some additional change in the company's ad business. (Reuters) 

CVS buys Target's pharmacy business

Target will sell its pharmacy business, worth roughly $1.9 billion, to CVS Health Corp. (ABC News) 

Alibaba plans a streaming service

Alibaba announced it plans to launch a movie streaming service called Tmall Box Office, or TBO. (Quartz) 

Industry Shake-Ups: 

Accounts in review

With a torrent of media account reviews in progress, there are also a few creative review opportunities. (Adweek) 

@ktjrichards Katie Richards is a staff writer for Adweek.
Publish date: June 15, 2015 © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT