Adweek’s Pride Stars on LGBTQ Advocacy and Marketing
15 LGBTQ leaders on the best inclusive campaigns and bringing their full selves to work
Photo Illustration: Dianna McDougall
Key Insights:
- LGBTQ marketing should shine a spotlight on the community itself, elevating audience over product.
- When you help the community have a better experience in life, "the advertisement will come naturally."
This week, Adweek is introducing a new industry award recognizing LGBTQ talent: Adweek Pride Stars. The 15 leaders chosen for the inaugural Pride Stars honors are changemakers in advertising and marketing, brands, media, tech and culture. They go beyond being out and proud in the professional sphere; each blazes a trail for future generations through advocating for diversity and inclusion, being visible and tirelessly working to lift up others in the LGBTQ community.
