Burger King Offers ‘Autopilot Whopper’ Promo After a Tesla Confused BK Logo for a Stop Sign

The brand says your car might know best

If your smart car is headed to BK anyway, you might as well get a free Whopper. Burger King

Burger King’s marketing team never misses a chance to jump on a hot trend, especially in technology.

@TLStanleyLA terry.stanley@adweek.com T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, meat alternatives, pop culture, challenger brands and creativity.