Cheetos Mac ‘N Cheese Shakes Up a Home-Cooking Staple

Parent company PepsiCo has seen snack sales surge during the pandemic

Cheetos Mac ‘N Cheese is available at Walmart starting Aug. 8, and will arrive at retailers nationwide in 2021. Cheetos

Key insight:

Following a rise in home cooking amid the coronavirus crisis, Cheetos is putting its own spin on a beloved dish that will quite literally spice up people’s meals.


Don't miss the Brandweek Sports Marketing Summit and Upfronts, a live virtual experience Nov. 16-19. Gain insights from leading sports figures on how they navigated a year of upsets and transformation and what's in store for the coming year. Register

Kaila is a graduating senior at Villanova University pursuing a degree in PR & Advertising and Journalism. She is currently working as the Social Media Manager for CLLCTVE, and covers brand marketing and retail stories as a contributor for Adweek.
@hiebertpaul paul.hiebert@adweek.com Paul Hiebert is a CPG reporter at Adweek, where he focuses on data-driven stories that help illustrate changes in consumer behavior and sentiment.
{"title":"Recommended","post_types":["post","page"],"channel":"parsely","lineup_id":"54851","since_qty":226,"since_time":"d","until_qty":1,"until_time":"m","q":"","num_posts":0,"vertical":"brand-marketing"}