Denny’s Chief Brand Officer Says Consumers Are Adapting, but Want Brands to Solve Problems, too

The casual dining chain began airing new spots this week in a bid to woo customers back

Photo of a Denny's
Denny's new ad campaign touts all the measures the chain has put in place to make restaurants safe for diners. Getty Images

This week, Denny’s unveiled a new advertising campaign to say that it’s open for business—and making it safe for customers to come in.

@RichCollings Richard Collings is a retail reporter at Adweek.