Expedia’s Quirky Ad Encourages Cooped-Up Consumers to Turn Travel Fantasies Into Reality

Daydreaming can only get you so far, says spot from Team One

Time to get off of the couch. Expedia

A living-room coffee table becomes a convertible car with unlimited miles, and a household broom turns into a diving board for a crystalline swimming pool. That’s what can happen if you let your imagination run wild and daydream about a vacation while sheltering at home.

@TLStanleyLA terry.stanley@adweek.com T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, meat alternatives, pop culture, challenger brands and creativity.