Extra Gum Celebrates Offline Connections Among Generation Z
Gum and mint sales have been down during the pandemic
The new spot from BBDO is set to air on television, Hulu, Roku and Amazon Fire TV.
Extra Gum
People are spending more time staring at screens during the pandemic, with various apps such as Zoom and TikTok becoming the default place where friends, family and work colleagues come together.
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