Friends Cashes In on 25th Anniversary; Lifetime Starts X-Mas Programming: Thursday’s First Things First

Plus, Wunderman Thompson and Droga5 name new CCOs

This 1,000-piece Lego set of Central Perk is on back-order. Warner Bros.

Welcome to First Things First, Adweek’s new daily resource for marketers. We’ll be publishing the content to First Things First on each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here.

@kimekom Kimeko McCoy is a freelance journalist and digital marketer, who focuses on social strategy, newsletters and audience development.