Gatorade Incorporates TikTok, Snapchat Into ‘Ready to Play. Anything’ Campaign – Adweek Gatorade Incorporates TikTok, Snapchat Into ‘Ready to Play. Anything’ Campaign

Gatorade Incorporates TikTok, Snapchat Into ‘Ready to Play. Anything’ Campaign

Athletes try their hands at sports that aren’t their own

It's not just basketball anymore for Zion Williamson
Gatorade

Gatorade is adding some interactive social elements to its “Ready to Play. Anything” campaign, which features athletes dabbling in other sports.