In-Person Interactions Are Strongest When Coupled With Digital Strategy

As marketers put a stronger emphasis on humanized experiences

Two people going to shake hands; they each carry a briefcase; there body's are computer screens
After connecting with a consumer in-person, there's a chance to have a strong follow-up with them digitally. Getty Images
Headshot of Kristen Alexander

Humans are social beings by nature. We love to communicate and have figured out more than enough ways to always be in touch.

Kristen Alexander is the CMO of Certain.