Marketing Leaders Share Their Takeaways From Brandweek: Challenger Brands

We ask attendees about their favorite parts of the summit

- Credit by Video/Editor: Nick Gardner
Headshot of Chris Ariens

Here at Adweek, we’re reviewing hours of video footage gathered at the inaugural Brandweek: Challenger Brands. In the coming days and weeks, we’ll be sharing full sessions to learn from leading CMOs at some of the most innovative brands today, from Hulu to Casper to IHOP to Kraft Heinz.

In between those sessions, we caught up with some of the attendees from brands like from JetBlue, CarMax and the Girl Scouts of the USA to discover their biggest takeaways from our two-day event. Watch above.


@ChrisAriens chris.ariens@adweek.com Chris Ariens is the managing editor and director of video at Adweek.
Publish date: February 8, 2019 https://dev.adweek.com/brand-marketing/marketing-leaders-share-their-takeaways-from-brandweek-challenger-brands/ © 2020 Adweek, LLC. - All Rights Reserved and NOT FOR REPRINT