Michael Bolton Sings About Broccoli Cheddar Mac and Cheese in New Spot for Panera

It's a promotion for chain's latest menu item

Screenshot of Michael Bolton in new Panera ad
Michael Bolton changes up a classic tune for Panera's latest launch Panara/YouTube
Headshot of Diana Pearl

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@dianapearl_ diana.pearl@adweek.com Diana is the deputy brands editor at Adweek and managing editor of Brandweek.