NFL Teams With H&M to Offer Branded Gear Outside of the US

The fast-fashion giant now carries a range of NFL apparel online

nfl products being sold at H&M
H&M launched its NFL collection today. H&M
Headshot of Richard Collings

Swedish fast-fashion giant H&M is partnering with the National Football League to offer branded gear to customers beyond American fans, according to the retailer.

@RichCollings richard.collings@adweek.com Richard Collings is a retail reporter at Adweek.