On the Adweek Podcast: How Popeyes Can Bounce Back From Its Chicken Sandwich Sellout

Plus, brands invest big in influencer marketing

A note that says Chicken Sandwich (Be Right Back) from Popeyes.
Demand for the Popeyes chicken sandwich, now sold out, 'exceeded our very optimistic expectations,' the brand said. GSD&M

People love that chicken from Popeyes so much that the chain ran out of its new sandwich. So what’s a marketer to do? And what does that mean for its newfound fame? We talk about it this week on the Adweek podcast. Plus, the lengths some brands will go to when attempting to court influencers.

This week’s podcast is co-hosted by David Griner and Kimeko McCoy. Guests this week include Adweek brand reporter Diana Pearl and travel/hospitality reporter Ryan Barwick. This week’s episode is brought to you by Deloitte Digital.

You can stream the episode below subscribe via Apple Podcasts or look for us on Spotify. Got any questions or observations? Hit us up at podcast@adweek.com.


@ChrisAriens chris.ariens@adweek.com Chris Ariens is the managing editor and director of video at Adweek.
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