On the Adweek Podcast: The Oldest Name in Advertising, Retired

Plus, we celebrate the Adweek 50

The world's oldest ad agency will merge with the first direct marketing agency. - Credit by JWT
Headshot of Aneya Fernando

In a historic move, J. Walter Thompson, the world’s oldest ad agency, is merging with sister agency Wunderman to form Wunderman Thompson. What does this mean for other legacy agencies and the future of advertising as a whole?

This week on the Adweek podcast, Yeah, That’s Probably an Ad, we’ve got answers to all your most burning agency questions, thanks to our guest Lindsay Rittenhouse, staff writer on the agency beat, who breaks down what the JWT news really means for the industry.

Elsewhere on the podcast, brand marketing reporter Diana Pearl discusses Apple’s beautiful new holiday ad, and why this Swedish feminine-products brand released an anthem all about vaginal pride.

Plus, the panel honors the list of marketing geniuses who made the cut for this year’s Adweek 50.

You can stream the episode below, subscribe via Apple Podcasts or look for us on Spotify.


 


@aneyafernando aneya.fernando@adweek.com Aneya Fernando is digital projects manager at Adweek.