Popeyes Is Starting the 2021 New Year’s Countdown in Times Square, 135 Days Early

As its chicken sandwich turns 1 year old, the chain wants to help speed a rough 2020 along

Newspaper on gray background; Shutterstock ID 656482843; Purchase Order: - Popeyes / Gut Agency

I’m sure you don’t need reminding, but so far 2020 has been a really awful year, what with the tragedy of coronavirus, toilet paper shortages, job losses, etc.

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@saramayspary sara.spary@adweek.com Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.