Schick Hydro and Kevin Love Want to Reclaim the Phrase ‘Locker Room Talk’

With a web series that hopes to challenge toxic masculinity

The razor brand hopes high-profile athletes can get men to be a bit more open. Schick Hyrdo
Headshot of Katie Richards

Schick Hydro is on a mission to help men open up and challenge some outdated ideas out there about what it means to be a man. To do that, the brand recently launched a web series with Cleveland Cavaliers power forward Kevin Love titled Locker Room Talk.

@ktjrichards katie.richards@adweek.com Katie Richards is a staff writer for Adweek.
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