This Social Analytics Firm Says the 4 Million #TakeAKnee Tweets Are Just the Beginning

CEO of Talkwalker believes that number will double

Getty Images
Headshot of Kristina Monllos

Players kneeling in protest or standing for the national anthem once again became a hot button issue over the weekend after President Trump said players should be “fired” for taking a knee and then doubled down in a series of tweets. On Sunday, NFL players from across the league responded during games, the NFL reaired a commercial about unity and the hashtag #TakeAKnee blew up, according to social analytics firm Talkwalker.

@KristinaMonllos kristina.monllos@adweek.com Kristina Monllos is a senior editor for Adweek.
{"title":"Recommended","post_types":["post","page"],"channel":"parsely","lineup_id":"54851","since_qty":226,"since_time":"d","until_qty":1,"until_time":"m","q":"","num_posts":0,"vertical":"brand-marketing"}