The Cannes Lions festival received 43,101 entries this year, a bump of about 7 percent over last year. But of course, only a tiny fraction of those will be honored with a Lion.
The video above features seven campaigns that we feel pretty certain will win big at this year's festival. They've got it all, from remarkable ideas to impeccable execution. (For an even more expansive list of pre-festival favorites, check out this story, which goes deeper into 25 campaigns that should take home prizes.)
Adweek will be on the ground all week during Cannes Lions. Follow our full coverage at adweek.com/cannes. And if you're in Cannes for the festival, stop by Adweek's photo booth in front of the Grand Hotel from 11 a.m. to 8 p.m., Monday to Friday, and get your very own customized Adweek cover—with you as the cover star.