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BMW Chooses Anomaly London as Lead Global Agency for Mini Brand
The selection follows a pitch involving seven agencies.
Mental Well-Being Is a Privilege and Needs to Be Approached as Such
Access to tools, people, environments and resources that support mental well-being practices are unavailable—unless you have the cash to access them.
Zillow Names Fig as Lead on $120 Million Creative Account
Deutsch formerly worked with the online real estate marketplace.
Re/Max Moves $34 Million U.S. Media Account to Tombras
Real estate giant Re/Max selected independent agency Tombras as its U.S. media agency of record.
Deals, Diversity and Departures Defined These Agency Stories of the Year
The industry weighs in on the 2019's most important stories.
Agency Holiday Cards 2019, Part 2: A Batch of Our Favorite Creative Season’s Greetings
From quirky to charitable, the festive cards round out the year.
27 Campaigns That Made Other Agencies Green With Envy in 2019
Agency peers weigh in on each others' work. It came from well-established agencies, in-house teams and unexpected places.
Jack Daniel’s Parent Company Brown-Forman Names Energy BBDO as Global Creative Agency of Record
The review also included Arnold, Cramer-Krasselt, FCB Chicago and Grey.
Lufthansa Group Picks Mindshare as Global Media Agency of Record
The GroupM appointment marks an expansion of a relationship dating back to 2000.
Carl’s Jr. and Hardee’s Back With 72andSunny as Creative AOR
72andSunny previously served as AOR for six years prior to a 2017 review.
The Marketing Arm Takes the Lead on State Farm’s $615 Million Creative Account
DDB Chicago will remain with the insurance company.
Kimberly-Clark Sends Creative on Childcare Brands to Droga5 and Accenture
David Droga's agency was acquired by Accenture Interactive in April.
Nivea Chooses Publicis Groupe to Help Transform 107-Year-Old Brand
Holding company will open bespoke agency to service the account.
Why Little Caesars Sent Its $200 Million Creative Account to McKinney
The agency's first work for the longtime Barton F. Graf client is expected in 2020.
