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Bud Light Seltzer Makes Lemonade of 2020’s Lemons in Super Bowl Ad

The Big Game

The 60-second spot represents one-fourth of Anheuser-Busch's national ad buy.

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General Mills and PepsiCo Share Winning Strategies to Accelerate Business

On the importance of a nimble brand strategy at Adweek's Outlook 2021.

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Cutwater Spirits’ Regional Super Bowl Ad Follows Year of Growth for Premade Cocktails

The Big Game

Anheuser-Busch acquired Cutwater Spirits a year ago. Since then, sales have increased by more than 120%.

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M&M’s Will Reveal Its Super Bowl Spot in the Most 2020 Way Possible: a Zoom Call

Let's hope all 50,000 attendees can locate the mute button.

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In Pringles’ 2021 Super Bowl Ad, Flavor Stacking Is More Captivating Than Space Flight

It's the brand's fourth year in a row in the Big Game.

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Mountain Dew Continues Its Super Bowl Tradition of Absurdity With New Watermelon-y Teaser

The Big Game

The spot will highlight the brand's newest permanent flavor, Major Melon.

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Hellmann’s Takes on Food Waste in First-Ever Super Bowl Ad

The Unilever brand's Big Game commercial stars Amy Schumer.

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Huggies Will Advertise in the Super Bowl—a First for Parent Company Kimberly-Clark

The Big Game

The 30-second spot will introduce a new look, feel and voice for the diaper brand.

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Coca-Cola’s Canned Coffee Drink Makes Its American Debut

The extra-caffeinated crossover drink comes with a zero sugar option.

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Michelob Ultra’s Super Bowl Ad Shows a Different Side of Its World-Class Athlete Partners

The Big Game

The 60-second spot represents a quarter of Anheuser-Busch's national Big Game ad buy.

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With 4 Minutes of National Airtime, Anheuser-Busch Will Showcase 6 Brands During Super Bowl 2021

The Big Game

Bud Light, Michelob Ultra and their hard seltzer counterparts will be showcased. The beer giant will also run a corporate spot for the first time.

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Budweiser Will Sit Out the Super Bowl for the First Time in 37 Years

The Big Game

Anheuser-Busch will shift its advertising budget to support Covid-19 vaccine PSAs.

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Tag Team Says Geico Was Their First Invite in 30 Years to Be More Than Just a Soundtrack

The duo shares how the brand's (Whoomp!) There It Is revival came to be.

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Virtually Sample 4,000 Shades of Eyeshadow With Pinterest’s New AR Try-On Feature

The brand introduced its new AR technology at the NRF's 2021 conference.