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Walmart’s Bot-Based Order-Picking System Goes National

Walmart is set to begin building out the number of U.S. stores that double as automated fulfillment centers as it responds to a huge uptick in demand for its curbside [...]

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Twitter, Sprinklr Analyze Characteristics of Brands Providing the Best Customer Support

They replied to eight times more tweets than the average and did so three times quicker.

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Meditation Apps Step Out of Their Comfort Zone to Find New Users

Calm and Headspace saw major growth in 2020 with unconventional marketing.

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Ikea’s New U.S. App Bridges At-Home and In-Store Shopping

Among the new features is more options for delivery and pickup.

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Camp + King Snaps Up AOR Duties for Purpose-Led DTC Unicorn Grove Collaborative

The natural household and personal care company is valued at around $1.2 billion and is poised for a big 2021.

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Hinge Redesign Aims to Streamline the Online Dating Process

New prompt features and hand-drawn illustrations cater to singles trying to find love in a pandemic.

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Sephora Will Open Shops Inside Kohl’s, Ending a Long Partnership With JCPenney

"Kohl's has made the very smart move of jumping aboard the beautifully packaged, wonderfully scented Sephora train."

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A Majority of CEOs Will Change How Their Companies Interact With Consumers

The report contains some eye-opening findings regarding the chasm between CMOs and CEOs on the need to fundamentally change to an experience model: only four-in-10 CMOs agree with the CEOs.

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Facebook Agrees to Acquire CRM Platform Kustomer

The team will join the social network, and the service will continue to operate.

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What Marketers Should Know Before Building an Amazon Keyword Strategy

Keyword buying on Amazon is only part of its ranking algorithm, but it’s an important one.

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Ulta Beauty’s CMO Dishes on Partnership With Target

Target's past experience with such collaborations was also a selling point for Ulta, Haus said. She specifically citied the department store’s ongoing joint efforts with Disney, Levi’s and now FAO [...]

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Want to Find Customers Online? Here’s How They’re Searching for You

Discovering product purchase intent via search behavior yields sales.

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Beyoncé and Peloton Launch Music-Fueled Partnership Celebrating HBCUs

Multiyear deal kicks off with Homecoming-themed music workouts.

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Neiman Marcus’ Iconic Christmas Book Returns in Print Form

Apart from achieving balance between old approaches and new ones, the luxury retailer's digital evolution remains front and center.

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Pandemic Purchase Patterns Shake Up Holiday Performance Marketing Campaigns

Cardlytics data shows in-store shopping is down, but remains the No. 1 way consumers spend.