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Next-Tech Leaders Share How They’re Navigating Rapidly Changing Consumer Needs at CES 2021

Digital brands must prove that they really understand Gen Z.

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Tito’s Vodka Campaign Shows the Reality and Necessity of Shelter Dog Transport

Fundraising series for 3 nonprofits also includes a media partnership with WeRateDogs.

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An Adorable Kitten Makes This Dutch Lottery Ad an Instant Crowd Pleaser

TBWA\Neboko introduces another animal-centric campaign for the popular New Year's Eve draw.

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How Vice Spent 2020 Finding Its Voice in Vertical Video

The digital media company’s innovation team began testing mobile-first video storytelling right before the pandemic hit.

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This Relatable PSA, Set to Radiohead, Tells Kids It’s OK Not to Feel ‘Normal’

Childline spot, set to Radiohead track 'Creep,' celebrates individuality.

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Skillshare Wants Users to Discover Their Hidden Talents in Quarantine

Series of spots pair celebrity faces with the platform’s most popular teachers.

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Jägermeister Launches Call to Action to Save 15 Remaining Lesbian Bars in the US

Online campaign and PSA video aim to preserve queer safe spaces in the pandemic.

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New Artsy Collection Celebrates Black-Owned Galleries and Its Artists

CMO Everette Taylor explains why it's important to elevate Black voices right now.

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In Jack Daniel’s New Ad, People Do Things They’ve Always Wanted to—Like Tossing a Phone in a Lake

It's part of the whiskey brand's first global advertising campaign, "Make It Count."

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BBC’s I May Destroy You Zine Drives Awareness Around Sexual Consent

Interactive digital campaign includes articles by sex educators and clips and stills from Michaela Coel’s series.

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‘The Hardest Commercial I Have Ever Edited.’ How Nike Created Its Split-Screen Masterpiece

The best advertising ideas are often simple in concept but fiendishly difficult in execution. On such a scale, this one might have surpassed them all. Nike’s “You Can’t Stop Us” [...]

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Canon Created a Site for Photojournalists to Tell the Real Stories Behind Their Viral Images

Truthmark initiative aims to tackle fake news by revealing the context behind press photographs that get shared widely.

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The Case—and the Cries—for More Diverse Visual Content

Parterning with diverse creators for brand storytelling is called for, and necessary.

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Vimeo Gives 8 Filmmakers Grants to Tell the Stories of Resilient Small Businesses

Vimeo funded staff-picked filmmakers to make videos about how their favorite small businesses have responded to the Covid-19 crisis.

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The Frito-Lay Snack Society Is an Invite-Only Fan Club for Chip Lovers

The snack food giant has formed The Frito-Lay Snack Society, a community of just 22 members.