Don’t Look Now, Doc, but America’s Original Influencer Bugs Bunny Just Turned 80
Merch and new opportunities, like video game franchises, keep popping up for the trickster rabbit.
Because of Its Willingness to Change, Nascar Is Still in the Race for Younger Viewers
Removing the Confederate flag from all races was a step in the right direction for audiences.
As More People Shop Online, Bubble Wrap Is Surging in Popularity Again
It can be found in millions of packages as well as the Guinness World Records book.
Crocs Found a Way Back Onto People’s Feet Amid the Pandemic
The ugly yet comfortable clog became a staple for bustling healthcare workers with its 'Free Pair for Healthcare' initiative.
Though Deceptively Simple, Scrabble Has a Consumer Appeal That’s Persevered for Decades
The crossword board game has sold over 150 million copies in 29 languages, including English.
Born During the Great Depression, Fritos Is Once Again Homebound Americans’ Snack of Choice
The familiar all-American Fritos corn chip is providing a 'sense of reassurance and comfort' during the pandemic.
We All Need Baby Yoda Right Now, and Covid-19 Has Kept the Cute Little Creature Popular
Baby Yoda's popularity doesn't wane.
How Hello Kitty Became a Global Olympic Ambassador
How Hello Kitty went to space, became an Olympic ambassador and sells 50,000 different products around the world.
People Are Swooping Up Purell as Soon as the Hand Sanitizer Hits the Shelves
The demand for Purell is at an all-time high.
A Bacardi Rum Factory Is Now Producing Hand Sanitizer
Bacardi Rum survived the revolution, Prohibition and now coronavirus.
The Inspiration Behind Bounce Was a Man Trying to Help His Wife Do Laundry
How Bounce helped all of our laundry loads.
Shiny Aluminum Luggage Is Popular Now, but Zero Halliburton Pioneered It
Plenty of luggage brands now offer aluminum, but Zero Halliburton is the one that pioneered it.
How Hot Wheels Became the Fastest Selling Toy in America
How Hot Wheels became a best-selling toy in America.
The Staying Power—and Evolution—of Wrangler Jeans
Wrangler started off as a rugged pair of jeans for cowboys and has since evolved.
Mark Cross, the 175-year-old ‘American Hermès,’ Regains Its Luxury Status
The boxy profile of Mark Cross bags have since become a widely imitated signature.