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IAB Unveils the Lineup for Its First Virtual Podcast Upfront

Media buyers appreciate the 'nimble' nature of podcast ad buying.

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Adweek Together: The Future of Audio

How Spotify invests in podcast ad innovation.

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While Still Up Double Digits, Podcast Ad Revenue Forecast Cut in Half

Big players SiriusXM, Spotify and iHeartMedia beef up ad offerings.

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Pandora Gives Podcast Hosts More Data on Where and How Long People Listen

The move makes the streaming service more competitive with Apple and Spotify.

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Adweek Together: The Future of Audio

Pandora's Claire Fanning, vp of ad product strategy, joins Adweek.

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Podcast Listenership Falls Off as Coronavirus Halts Commutes

Data shows the medium may be heavily reliant on straphangers.

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Q&A: Marketing Guru Seth Godin on How to Be a Better Marketer

Seth Godin is a bestselling author, educator and blogger, and he's our guest for a special episode of Yeah, That's Probably an Ad.

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A New Challenge for Sports Marketers: Turning Spectators Into Participants

The CMO of the NFL's Jacksonville Jaguars joined us for an episode of Top of Mind at the CMO Moves Summit in New York.

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Google Debuts Podcast on the Future of Marketing

Google's released the first episode of its 6-show marketing podcast series.

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On the Adweek Podcast: The State of Retail

This week's episode of Yeah, That's Probably an Ad is all about the changing retail landscape.

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On the Adweek Podcast: Debating Moldy Whoppers and Highlighting Media Agencies of the Year

Co-hosts David Griner and Ko Im talk about the burger and the breakthroughs.

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Spotify Is Investing Even More in the Podcast Game

Spotify is on a quest to help music lovers discover podcasts, global vp Danielle Lee explains in this episode of Top of Mind.

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Spotify Picks Up Bill Simmons’ The Ringer to Stand Out From Music Streaming Rivals

"We have bought the next ESPN," said CEO Daniel Eck.

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On the Adweek Podcast: Super Bowl Spots and the @SuperBowlBot

What we know about the Big Game's ads so far, and how our AI Twitter account came to life.

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On the Adweek Podcast: The Best Ads of 2019

On this episode of Yeah, That's Probably an Ad, we discuss the best and brightest spots of the year.