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Outlook Masterclass: Leveraging Data to Optimize the Omnichannel Experience

How do you use the right data mix to improve the modern omnichannel experience, while keeping consumer trust at the forefront?

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Outlook Masterclass: Agility Over Speed

How these leaders leaned into real-time insights, consumer needs and innovation to drive truly nimble marketing.

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Career and Leadership Playbook From 10 Dynamic Marketing Leaders

A day dedicated to providing thoughtful career guidance through these turbulent times featuring 10 dynamic leaders and representation from this year’s class of 270 Adweek Executive Mentees.

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Showing Up

Often times the most important factor in shaping your career is how you show up, both as a professional, but also as an individual. Learn how to shape your personal [...]

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The Inside Scoop on Landing the Right Job

Hear from one the world’s top CMO recruiters on how to find and land the right job, not just any job. Taught by Greg Welch, Senior Partner and Practice Leader, [...]

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Brandweek Masterclass: Leaning Into Purpose to Establish Your Brand’s Role in Society

Great brands start from within while advocating for what serves them best. With an increased consumer expectation for brands to play a more active role in societal issues, you’ll learn [...]

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Brandweek Masterclass: Sustainability

What is your ikigai or your reason for being? In just a few short months, the global pandemic has proven that behaving more sustainably has significant positive outcomes on the [...]

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Brandweek Masterclass: The Modern Customer Journey

The customer journey has been evolving for the past 20 years – no question the pandemic has sped up that pace. The shift to online has been swift and to [...]

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Brandweek Masterclass: Where Culture Meets Content

Build an ecosystem that is true to yourself to push culture forward. As the lines between brands and culture continue to blur, marketers need to stay sharp on understanding the [...]

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Brandweek Masterclass: Navigating The Elevated Role of Marketing

With the global pandemic and social unrest, the role of marketing has been put under the spotlight like never before. Learn how to embrace an evolving role, how to ensure [...]

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Brandweek Masterclass: Investing in Yourself

Discover the whys and hows of making yourself a priority, which sends a powerful message to the world about your value, intentions and potential. Listen to these leaders discuss prioritization [...]

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Brandweek Masterclass: Control is For Beginners

True leadership starts with empowerment, not control. Being able to truly understand what will enable success is a skill to master in an ever changing environment. Here, take a dive [...]

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Brandweek Masterclass: Keeping it Real on TikTok

What does it mean for brands to be “real” when engaging with their audience? Tap into your most authentic self while unpacking how realness has emerged as the new cultural [...]

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Brandweek Masterclass: Adopting the Challenger Brand Mindset

In an ever-shifting brand landscape, innovation, agility and thinking outside-the-box can make or break a brand’s success. But it takes more than just bold work to be a challenger. Whether [...]

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Brandweek Masterclass: Preparing for the 2030 Consumer

Learn how to advance your personalization efforts that go beyond loyalty, infuse empathy and prioritize privacy. Lesson 1: Personalization & Privacy Taught by Wilson Raj, Global Director of Customer Intelligence, [...]