AT&T Pulls Plug on Audience Network, Which Will Become HBO Max Preview Channel
AT&T is pulling the plug on Audience Network, and will “transition” it this spring to a preview channel for HBO Max.
If Westworld Season 3 Is Anything Like This Teaser Dinner, We’re in for a Ride
Can a company tell you how to live better? Welcome to Incite.
The CW Renews 13 Shows Including Batwoman, Riverdale and The Flash
The CW has renewed All American, Batwoman, Black Lightning, Charmed, DC’s Legends of Tomorrow, Dynasty, The Flash, In the Dark, Legacies, Nancy Drew, Riverdale, Roswell, New Mexico and Supergirl.
Why CCPA Won’t Be as Big of a Deal as GDPR
SpotX CEO and founder Mike Shehan predicts that consumers might not care.
Nielsen’s Advanced TV Push Continues With Addressable Platform Beta Test
TV programmers will use Nielsen’s Addressable TV platform to run test campaigns with brand partners in the first half of this year.
Why the 6-Second TV Ad No Longer Works for Many Advertisers
The once-revolutionary linear format was something advertisers were excited about in 2017 and 2018, but interest has recently waned.
Streaming TV Takes Center Stage at Golden Globes Ahead of Tumultuous Year
Nearly ever television win handed out over the ceremony went to a show available on a streaming service.
The TV Shows That Will Air Their Final Episodes in 2020
Modern Family, Homeland and several others prep their series finales.
On the Adweek Podcast: Looking Ahead to 2020
This coming year will be a good time for independent agencies and great TV.
What Are the TV Industry’s Biggest Challenges in 2020? 18 Top Executives Tell Us
From getting content right to figuring out measurement, here's what TV executives think will be the biggest industry challenges next year.