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Category: The Future of Agencies

Experts
After the VMLY&R Merger, What’s Next for WPP?
By

After the VMLY&R Merger, What’s Next for WPP?

Lindsay Rittenhouse Wednesday, October 3, 2018, 12 PM

What Will Be the Talk of 4A’s Next Year?

Monday, April 16, 2018, 7 AM
By Jameson Fleming

4A’s Attendees Predict How the Ad Industry Will Evolve Over the Next 5 Years

Friday, April 13, 2018, 8 AM
By Lindsay Rittenhouse

WPP’s Wunderman Launches an Onsite Practice as an Alternative to In-House Agencies

Lindsay Rittenhouse Monday, March 19, 2018 11 AM
Oliver's James Sanderson tapped to lead it.

As the Lines Blur Between Agencies and Consultancies, New Shops Are Taking a Hybrid Approach

Erik Oster Monday, March 12, 2018 6 PM
Client demands fuel both competition and collaboration.

It’s the End of Agencies As We Know It. Here’s Where We Go Next

Aneya Fernando Friday, February 9, 2018 2 PM
Agency veteran Rei Inamoto says brands want streamlined partners who help them build trust.

New Survey Data Proves It: Agencies Need to Be More Aggressive to Win Clients in 2018

Aneya Fernando Monday, December 18, 2017 2 PM
Referrals are in steep decline, and in-house agencies abound.

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