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How to Impact Diversity When All Brands Are at Stake

The questions we must about about DEI in 2021.

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4 Super Bowl Ad Missteps Brand Should Avoid

What Super Bowl spots need to do to unite people.

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What We Can Learn from the Mistakes Made in 2020

Like all industries, the agency world was not left unscathed by the catastrophic year 2020.  Agencies big and small had to learn how to serve their clients, pitch new business [...]

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How Should Brands Make Up for 2020 With Super Bowl Spots?

What will our story be in 2021?

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Where Taco Bell’s Potato CEO Failed

Taco Bell's potato CEO video missed the mark in one significant way.

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The 3 Biggest Trends That Should Be on Every Marketer’s Radar for 2021

Advertisers and marketers are familiar with disruption. But in 2020, disruption wasn’t dictated by a new medium. Instead, marketers and advertisers had to make massive adjustments to existing efforts to [...]

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Why the First Amendment Is Important in Understanding Trump’s Social Media Bans

Twitter, Facebook, Snapchat, Google and Apple are private companies owned by private citizens.

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Two 2021 Logo Redesigns: One Rocked, the Other Flopped—Here’s Why

Analyzing the Burger King and GM rebrands.

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How Investing Makes for a Better Marketer

How investing can make you a better performance marketer.

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How to Build Community Through Content—and Vice Versa

How to build community through content.

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Brands: This Is Not a Marketing Moment

If you’re unsure how to show up, just be quiet.

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Essential Fourth-Quarter Stats for the Media and Tech Industries

What happened in the fourth quarter for media and tech.

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What Marketing Spend—and Opportunity—Looks Like in 2021

What marketing spend could look like 2021.

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3 Most Interesting Disruptors We Must Keep Watching in 2021

If you’ve had your fill of biking and breadmaking, check them out.

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10 Projects That Made the Industry Better in 2020

Here are 10 projects that represent the most supportive and innovative solutions to the disruptions of 2020.