Alicia Griswold


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Karastan Rolls Out Carpet for ‘Divas’

Brand Marketing

ATLANTA Seeking to update its image for a young, contemporary audience of women who see themselves as “decorating divas,” Karastan is launching a $5 million print campaign via Austin Kelley [...]

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Karastan Rolls Out Carpet for ‘Divas’

Brand Marketing

Seeking to update its image for a young, contemporary audience of women who see themselves as “decorating divas,” Karastan carpets is slated to launch a $5 million print campaign via [...]

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Godwin Lands ‘Benji’ Work

Brand Marketing

ATLANTA The Godwin Group has been tapped to handle promotional advertising for Mulberry Productions’ Benji Returns: Rags to Riches without a review, the agency said. The movie, the fourth in [...]

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Florida Readies Review for Juice Account

Brand Marketing

ATLANTA The Florida Department of Citrus said it would issue a request for proposal for its advertising account on Feb. 23.Interested agencies can download the document from the state’s Web [...]

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Harris Joins Faculty of VCU Adcenter

Brand Marketing

ATLANTA Cabell Harris joined the VCU Adcenter faculty this semester as a full-time associate professor, the school said.Although Harris has left Work, the agency he founded in Richmond, Va., in [...]

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Jacobs Begins Second Stint at Martin

Brand Marketing

ATLANTA Chris Jacobs has returned to The Martin Agency as a group creative director. Or so he thinks. Actually, Mike Hughes, president and creative director at the Interpublic Group shop, [...]

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Richards to Re-Bid Citrus Business

Brand Marketing

ATLANTA The Florida Department of Citrus said it would issue a request for proposal for its advertising account on Feb. 23.Interested agencies can download the document from the state’s Web [...]

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‘Observer’ Cheers for Charlotte and Panthers

Brand Marketing

ATLANTA As the Carolina Panthers prepare for Sunday’s Super Bowl, the Charlotte Observer is running full-page celebratory ads.A series of print ads from Price McNabb link the National Football League [...]

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Bertek Pharmaceuticals Weighs Ad Options

Brand Marketing

ATLANTA Although Bertek Pharmaceuticals held meetings with a handful of shops this week, the drug manufacturer is not ready to initiate an agency search. Sources said the company, which met [...]

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Blimpie’s Mears to Wait on Agency Decision

Brand Marketing

ATLANTA Blimpie International’s new chief marketing officer, Mark Mears, said he will hold off on assigning an ad agency.Mears joined the Atlanta restaurant chain last month following a stint as [...]

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Florida Nears Decision in SUV Safety Review

Brand Marketing

ATLANTA Officials at the Florida Attorney General’s office heard final presentations late last week for a national $30 million assignment to create a sport utility vehicle safety program, the client [...]

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CP+B Pulls Out of Cellular South Review

Brand Marketing

ATLANTA Crispin Porter + Bogusky has withdrawn from Cellular South’s $8-10 million account review, the client confirmed.Jana Long, advertising manager for the wireless network, indicated executives at the MDC Partners [...]

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Church’s Approaches Final Creative Cut

Brand Marketing

ATLANTA Church’s Chicken is preparing to narrow its search for a creative agency to three or four finalists, the consultant said. Billings are estimated at $15 million. The Atlanta-based chain [...]

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With KB&P Bought, MDC Could Soon Turn to Startups

Brand Marketing

Company continues its strategy of snagging entrepreneurial shopsMDC Partners, which last week bought a 60 percent stake in Kirshenbaum Bond & Partners and is still in talks with Cliff Freeman [...]

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BBH Wins SUV Safety Assignment

Brand Marketing

ATLANTA The Florida Attorney General’s office has selected Bartle Bogle Hegarty for a one-year, $30 million national SUV safety program following a review, the client has confirmed.The New York agency, [...]