Alison Fahey


  • Adweek’s 30th: A Note From the Publisher/Editorial Director

    Brand Marketing

    I’ve worked at Adweek for 17 of its 30 years. During that time, we’ve witnessed, documented and marveled at all the radical changes that have taken place in the industry […]

    Q&A: Phil Dusenberry

    Brand Marketing

    Phil Dusenberry, the 71-year-old former chairman and chief creative officer of BBDO North America, is being inducted in The One Club Creative Hall of Fame this week. Dusenberry joined the […]

    Agency Of The Year

    Brand Marketing

    This year’s Agency of the Year judging process forced us to tackle a basic question: What’s more important, growth or creativity? Ideally, the two would go hand in hand, and […]

    Roth Puts Price Tag on Draft’s Reputation

    Brand Marketing

    NEW YORK IPG CEO Michael Roth has calculated the cost of an agency’s reputation—and he’s priced it at around 40 million bucks.That’s how much IPG’s The Martin Agency stands to […]

    Roth Puts Price Tag on Draft’s Reputation

    Brand Marketing

    IPG CEO Michael Roth has calculated the cost of an agency’s reputation-and he’s priced it at around 40 million bucks. That’s how much IPG’s The Martin Agency stands to gain […]

    Michael Roth On The Spot

    Brand Marketing

    January 2007 marks the second anniversary for Michael Roth as CEO of Interpublic. For most of his tenure, the 61-year-old CPA has been grappling with multiple accounting problems and financial […]

    Q&A: IPG CEO Michael Roth

    Brand Marketing

    NEW YORK January 2007 marks the second anniversary for Michael Roth as CEO of Interpublic Group. For most of his tenure, the 61-year-old CPA has grappled with multiple accounting problems […]

    Q&A: IPG’s Michael Roth

    Brand Marketing

    January 2007 marks the second anniversary for Michael Roth as Interpublic Group. For most of his tenure, the 61-year-old CPA has grappled with multiple accounting problems and financial restatements. Citing […]

    Q&A: Howard Draft

    Brand Marketing

    As Interpublic Group prepares to merge Draft and Foote Cone & Belding, Howard Draft readies for the challenge of his career. The chief executive of Draft in Chicago has been […]

    AGENCY REPORT CARDS

    Brand Marketing

    On the following 23 pages, you’ll find nearly 25,000 words critiquing the performance of 55 U.S.-based ad agencies. It is, by far, the most comprehensive profile and ranking of its […]